Elemize towards the Australian market

After having enjoyed support from Sorgenia (energy retailer with more than 200.000 customers in Italy) and having successfully completed several pilot tests with giants like Enel, Edison and Evolvere, Elemize is preparing to internationalize starting from the Australian market.

With the objective of boosting the commercialization of Bamboo, the independent energy storage controller that allows to apply any strategy on any inverter, two Elemize co-founders will be traveling to Sydney for 4 weeks in August. They already have several meetings in agenda, including Institutional bodies, venture capitalists and key players in the Australian energy sector.

However, most of the effort will be spent in search of partners and clients – among energy retailers and project developers – for the implementation of energy aggregation projects in the Country.

While Italy and Europe have great future potential in terms of energy storage development, Australia has already put in place a regulation that facilitates the implementation of advanced energy aggregation projects, which are made profitable by the pressure on reducing network costs and the possibility to provide ancillary services from virtual power plants.

The team believes that the Australian market might be the perfect place to speed up the commercialization at global scale, aiming to consolidate Elemize position as one of the leaders in the control of distributed energies worldwide.

Any Australian stakeholders are welcome to schedule a meeting and meet Elemize team writing an email to australia @ elemize.com (remove spacing).

We will update about our activities, so stay tuned on our Facebook or LinkedIn accounts!

Vertical all in one solutions Vs. Building your own energy software

The revolution of energy management has created the need for more powerful and advanced tools: more and more of our day-to-day lives are becoming automated, and today energy companies are working on doing the same. So you need to find the right software for managing your energy. But first you need to decide if you should subscribe to an all in one solution that comes ready-made or reach for a software house to create your own. There are obviously pros and cons to both options, but what’s the better deal?

Buying an all in one solution.

The first option is subscribing to digital services: a SaaS solution, like O&M or asset management’s platforms to monitor the performance of the plants.

When it comes to pros, first of all it’s almost guaranteed to be the less expensive option. Second, when you buy an already existing software, you’re able to use it immediately, cutting down the time you need to wait to improve your business. Also, when you subscribe to an all in one solution, that software is used by others too, so there is the benefit of it being paid for, tested and improved constantly, and most companies offer full support to help you get comfortably set up and running smoothly. All the updates, security and maintenance are taken care of for you.

But the biggest benefit of buying a software that’s already been made, is that you pay for experience: the endless revisions, bug fixes, product launches and relaunches that go into developing a software. You’re paying for the years of work the creator put into their own business. And, you also gain from other companies like yours’ feedbacks. Which may mean you end up with great features you never would have thought of.

Obviously there are risks too: while buying a platform that isn’t custom-made it won’t perfectly match your needs. Plus, you might end paying for features you don’t need and missing some that are crucial for your business.

 

Building your own energy management software 

The second option you have is paying a software house to develop your own platform.

The immediate pros for a custom system are obvious: it is tailor-made to fit your needs. Every detail is built with your specific workflow in mind and every feature is one you’re guaranteed to use. You get exactly what you want. No one else has a say in what changes are made to the software. You never lose the features you use, and all the data you get out of your software are relevant to your business. 

But what many don’t realize is how expensive a custom platform can be, or how long it takes to build. Energy companies are complex systems, so they require complex software to run, which can take months to build. Even once they’re built, they cost a fortune to maintain. Updates, security and bug fixes are all additional costs that need to be maintained.

And last, but certainly not least, once you have built your own software you are locked for the long term. Every time you need to add new features or change some functionalities, you need to go through the whole process again. This slows down the innovation process by a lot. In this era of big changes in the energy industry, keeping the pace of innovation is the key to effectively compete against both incumbents and start-up companies.

So, what’s better?

Today the goal of energy companies is to grow in the most efficient way possible. 

If you have the time, resources and patience for building your own energy management platform, it might be worth it, but so many companies don’t. At the end of the day, you have to decide what your business goals are: do you want to spend your time and energy building software or growing your business?

Custom software will increase your efficiency and fit your businesses, but it’s not efficient to implement. It costs more time and money than most businesses are willing to spend.

Although subscribing to an all in one solution might not be the perfect fit, it still offers an efficient solution that will help you grow your business, without spending months just to get started. They’re built with experience, and they were made to help you succeed.

In conclusion, the key is definitely in finding a balance between these two options, don’t you think?

This is the second of a series of articles, where we take a look at how energy companies can boost their performances through digital energy. In this series we will discuss:

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